Med spa advertising
Med Spa Advertising & Google Ads Management
SEO builds long-term growth; ads fill your calendar now. We run high-intent Google Ads and paid campaigns for med spas that target the treatments you want to sell, and we track them all the way to booked consultations.
- 100% med spa focus
- One med spa per market
- Compliance-aware content
- Reporting on booked consults
The short answer
What is med spa advertising?
Med spa advertising covers paid channels that put your clinic in front of potential patients: Google Search ads, Local Services and Performance Max campaigns, Meta (Facebook and Instagram) ads and retargeting.
We focus first on Google Search, because people typing “lip filler near me” or “laser hair removal cost” are already looking to book. Then we use social and retargeting to stay in front of people who visited your site but did not book yet.
Why it matters for med spas
- Results from day one while SEO builds
- Control over which treatments you promote
- Ideal for launches, new locations and slow seasons
- Strict ad policies apply to health and weight-loss offers
The problem
Why med spa ads waste money
Most accounts we audit leak budget in the same places.
Broad keywords
Paying for “spa” and “massage” clicks when you sell injectables.
Homepage landing pages
Sending Botox ads to a generic homepage instead of a focused treatment page.
No call tracking
Optimizing for clicks instead of calls and bookings.
Policy disapprovals
Weight-loss and prescription-drug ads rejected for policy violations.
What you get
What our ad management includes
Built and optimized by specialists in aesthetic advertising.
Campaign strategy
Treatments, budgets, locations and schedules aligned to your capacity.
Google Search campaigns
Tightly themed ad groups for each treatment and intent.
Landing pages
Dedicated, fast landing pages for each offer.
Meta & retargeting
Social ads and retargeting with compliant creative.
Conversion tracking
Calls, forms and bookings tracked back to campaigns.
Policy compliance
Ads written to meet Google and Meta healthcare policies.
Ongoing optimization
Search terms, bids and negatives managed weekly.
Clear reporting
Cost per lead and cost per booked consult every month.
How we work
Our advertising process
Profitable growth, measured properly.
Audit or setup
Review existing accounts or build a clean structure from scratch.
Tracking
Calls, forms and booking events connected before spending.
Launch
Campaigns for your highest-margin treatments first.
Optimize
Weekly search-term reviews, bid and ad testing.
Scale
Increase budget where cost per booking is profitable.
Treatments we optimize for
Built around the treatments that drive your revenue
Every plan maps keywords and pages to the services you actually want to sell, not generic “spa” terms.
FAQs
Frequently asked questions
How much should a med spa spend on Google Ads?
Many single-location clinics start in the range of $1,500 to $5,000 per month in ad spend, depending on competition and goals. We help you set a budget based on your target cost per booked consultation.
Is Google Ads better than SEO for a med spa?
They do different jobs. Ads deliver immediate traffic but stop when you stop paying; SEO takes longer but keeps working. Most clinics benefit from both, see our comparison.
Can I advertise semaglutide or tirzepatide?
Prescription-drug advertising is restricted on Google and Meta and may require certification. We help you promote medical weight-loss programs within platform policies and FTC/FDA rules.
Is your management fee separate from ad spend?
Yes. Ad spend is paid directly to Google or Meta; our management fee covers strategy, setup, optimization and reporting.
Related services
Services that work best alongside this one
Free · No obligation · 1 to 2 business days
Get Your Free Med Spa SEO Audit
We review your website, Google Business Profile and top local competitors, then send you a clear plan showing which treatments you can rank for and what it will take.
- Ranking and keyword-gap report for your top treatments
- Google Maps and Business Profile review
- Technical, speed and mobile check
- A prioritized 90-day action plan, yours to keep